Chief logo's designer wants rights to it
URBANA – If the University of Illinois has no more use for the Chief Illiniwek logo, the artist who created it wants it back.
An attorney for graphic designer Jack Davis, who created the logo in 1980 and sold it to the university for $210, sent a letter to the UI asserting that Davis has a "right to resume control of the logo and associated rights to it," said UI spokesman Tom Hardy.
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