Rantoul hears presentation from retail matchmaker
RANTOUL — The village board and members of the newly formed economic development advisory board heard a presentation from a Fort Worth, Texas, firm that matches retail businesses with communities.
John Rice, director of sales for Buxton Co., explained during this week's village board study session how his company matches restaurants, department stores and other companies that are looking to expand with communities wanting to draw more businesses. The company uses demographics and other more detailed information to make matches.
Rice said the company, which originally worked with retailers looking for communities to expand in, began working with communities wanting to draw those retailers in about 11 years ago.
He said since 2002, Buxton has helped more than 650 communities recruit more than 35 million square feet of retail space.
Rice said one of those communities is Bloomington. In Buxton's first year working with that community, Bloomington realized a 20 percent increase in sales tax revenue, he said.
The village board has yet to decide whether to hire a firm in efforts to bring more business into the community.