Callis campaign starts TV ads
CHAMPAIGN — Challenger Ann Callis is the first candidate — other than gubernatorial contenders Pat Quinn and Bruce Rauner — to hit the television airwaves in East Central Illinois with commercials this election season.
Callis, a Democrat who faces U.S. Rep. Rodney Davis in the 13th Congressional District this fall, began running 30-second commercials Tuesday on WAND-TV and will start today on WCIA-TV.
Her early entry into the race — several days before the traditional Labor Day opening of the political season — is an indication that she needs to reintroduce herself to voters in the district that extends from Champaign-Urbana southwest to Edwardsville, Collinsville and other Illinois suburbs of St. Louis.
Callis purchased 157 spots at WAND at a cost of $16,885. They'll run until Sept. 7. Her campaign bought time on local news shows, "Today," "Jeopardy," "Wheel of Fortune," and "Days of Our Lives."
She also bought 129 spots at WCIA-TV at a cost of $17,573. At channel 3, she bought news programs, plus "Rachael Ray," "Ellen DeGeneres," "Inside Edition," "The Young and the Restless," "The Price is Right" and "Face the Nation."
Davis has not purchased TV time yet, according to filings made by local stations.
Callis' ad is called "Good Guy."
“From the beginning, this campaign has been about standing with the men and women in Illinois who are working each day to make our communities stronger and safer. As the mom of a teacher and an Army Ranger, this fight is personal for me. While my opponent is a political insider who hires lobbyists and fights to protect his Congressional perks, I’ll never forget that Congress should work for the people who we have the honor to serve,” she said.
Here's the Callis ad as it appears on You Tube ...