CHAMPAIGN — Developmental Services Center hopes to drive up participation in its annual Tree of Hope fundraiser with a live radio broadcast at a local restaurant Tuesday.
The campaign — launched Nov. 7 and marked by a lighted tree at the corner of Prospect Avenue and Marketview Drive, C — had raised $39,000 toward its $135,000 goal just before the Thanksgiving holiday, according to the agency's Director of Development Janice McAteer.
However, she said, most early donations have come in from regular donors and the business community. The rest of the community was set to begin receiving appeals letters Friday and today.
The live broadcast scheduled with Newstalk 1400's Dave Gentry and Elizabeth Hess at Panera Bread, 1765 W. Kirby Ave., C, will be held from 7-9 a.m.
The public is invited to come and meet the current and past Tree of Hope spokesfamilies and DSC staff members, and anyone making a donation during the program will get a free cup of coffee from Panera, McAteer said.
This year's Tree of Hope goal is $5,000 higher than last year's goal, and DSC says every dollar raised in the campaign directly supports its services for people with developmental disabilities in Champaign, Ford and Piatt counties.
The Tree of Hope campaign runs through Jan. 31.
Each lighted bulb on the tree represents $50 raised toward the goal.
Donations can also be made online at http://www.dsc-illinois.org